GOBEY Transport & Trade

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 GOBEY Transport & Trade was developed as an international brand positioned within the logistics, import and export industry, operating across land, air and maritime transportation. The challenge was to create a visual identity that communicates strength, reliability and a global corporate presence.

The icon was designed using the silhouette of an eagle forming the letter “G”, a powerful symbol of strategic vision, leadership and control of the skies. The red-to-orange gradient reinforces energy, speed and movement — essential elements within the transportation and logistics sector.

The GOBEY logotype appears in black with a strong, slightly condensed typographic style, expressing corporate solidity and brand authority. The subtitle Transport & Trade, highlighted in red, completes the institutional identity.

The project created by Márcio Araújo at Viking Arts included logo design, full branding development and large-scale visual identity applications, including:

• vehicle and truck wrapping

• corporate aircraft graphics

• shipping containers and logistics boxes

• packaging design

• operational uniforms

• institutional visual communication

A strategic branding project for the international logistics sector, positioning GOBEY as a powerful, modern and globally competitive brand.​